Contests

Be a winner!

Online contests and promotions build permission-based lists and develop customer profiles.
Contests can run simultaneously in print, at events and on the Web. Use them to maximize online interactions, build subscription lists, drive sales and stimulate relationships.

Online, our contest engine gives you clear, concise reports that let you measure:

• Number of entrants
• Forward (viral) activity
• Newsletter opt-ins
• Demographic reports
• Psychographic reports
• Referring media reports
• Geographic tracking reports

It’s easy to segment your audience by “slicing & dicing” database profiles. You can easily manipulate and extract data to target content on Web sites, cross-sell products, personalize e-mails and conduct relevant polls and surveys.

Running an online contest? Read more about inviting participants with Ecards.